Video > A Test of Toughitude

February 6, 2007 · Posted in Uncategorized 

It's no secret that Toyota is vying to out-do Motown in every way – heavy duty pickup trucks included. But year in and year out, GM and Ford continue to win the hearts and minds of most would-be truck buyers in these United States. So, the gaunlet was dropped this Super Bowl past, when last Sunday Toyota attempted to remarket just how tough (American tough) their latest Tundra pick up is with a series of adverts that demonstated impressive mechanical prowess.

And Detroit response? Computer generated ads from Ford; sing-alongs from GM. Ouch.


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2 Responses to “Video > A Test of Toughitude”

  1. nos on February 6th, 2007 7:38 am

    amazing videos man thank you!

  2. G on February 6th, 2007 7:56 am

    No – thank YOU.

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