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Beavis and Hunthead
Filed in archive Kia by Jeff Bressler on February 11, 2008
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Barely two months after being promoted to CEO of Kia Motors America, Len Hunt has resigned company officials told dealers at a Kia meeting yesterday during the National automobile dealers Association conference.

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Officials also confirmed to dealers that Ian Beavis, VP-marketing, has left the company.

I always liked Beavis and Hunthead. They spoke with a lighthearted passion about the Kia brand. They also spoke in non automotive executive-ize. They came across as two regular guys who wanted their customers to enjoy the cars they manufactured.

Maybe it was the thought of releasing the 8 cylinder Borrego SUV this spring, in a market that has no place for new gas guzzlers, that made them literally spring, or maybe it was a Korean executive, Byung Mo Ahn who had been named to the newly created position of chairman and group CEO of Kia Motors America days earlier that lead to the duo's demise.

Either way I sincerely wish the boys the best. They were always a great interview.


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Tags: KIA  Len  Hunt  Ian  Beavis  2007  beavis+hunthead  advertisement+book 
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