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15 Minutes For Changfeng
Filed in archive by Gunnar Heinrich on January 8, 2007
15 Minutes For Changfeng


Andy Warhol had his own 15 minutes (of fame) on MTV. Now, Chinese car maker Changfeng - best unknown to the West for making copies of old variants of the Mitsubishi Montero for the Chinese market - is in Detroit to rock its own 15 minutes at the Auto Show.

Chang Feng plant.jpg


According to the Wall Street Journal, in true Cold War era Communist propaganda style the Group's audio-visual showcase was replete with images of Chairman Mao and militarized assembly lines.

Changfeng's advertising presence on U.S. soil marks what must be a great leap forward for the Chinese domestic car industry as a whole, and the Changfeng Group, in particular. For this special occasion, Changfeng's provacatively named CS6-Y full-size SUV made its Detroit début to a receptive press.

Apparently, it's okay if a Chinese firm produces a large gas guzzling SUV, but heaven help any one of the big 2.5 automakers in Michigan for attempting the same.

Read more about Changfeng.

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Tags: Changfeng  Detroit  Auto  Show  cars  minutes+changfeng  auto+show  shell+ferrari 
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